Hello! My name is Sonali. I am a creative, curious, and passionate thinker with broad experience working in Social Media.
Within the last two years, I have worked on accounts such as: Jeep, Chevrolet, and La-Z-Boy. In addition, I have direct experience with creating content, social media strategies, as well as with social/digital analytics.
Senior Individual Thesis: The Stability of Emotionality Assessed in Ages 3-7
December 2015 - Present
Assistant Account Executive
August 2015 - December 2015
Social Media Business Strategist
Nov 2014 - August 2015
Royal Oak, MI
Social Media Manager
June - Nov 2014
Bloomfield Hills, MI
Nov 2013 - Jan 2014
Instagram-centric blog, operated under a concrete self-generated strategy
Jan 2014 - Present
Researcher in the Child Emotions Laboratory
June - Aug 2013
2009 - 2013
Throughout my career, as a Social Media Manager, I have been directly responsible for a wide variety of social media platforms. Through this hands-on experience, I have become proficient with the following platforms: Facebook, Instagram, Twitter, Wordpress, LinkedIn, and Aweber.
Working as a Social Media Manager, I have gained experience with the following digital analytic tools: Sprout Social, Hootsuite, Google Analytics and Iconosquare. With the help of these tools, I have been able to gauge user engagement, popular content, and manage brand reputation.
While studying at Kalamazoo College, I studied Psychology (in behavioral, visual, and linguistic spheres) and Art History. My unique background provided me with innumerable opportunities to understand, dissect, and create specific stimuli.
Through my experiences, both educational and personal (@Veggie_Vixen), I have gained a concrete working understanding of photography, as well as the intricacies of Photoshop Creative Cloud.
I started this project, in January of 2014, to combine two spheres I'm equally passionate about: vegetarianism and photography. This food blog serves as a reference for other health and environmentally-conscious beings all over the country. Since my starting date, I have gained followers and am currently in the process of expanding to other social media platforms.
Batman V. Superman Integration
Super Bowl 50
Jeep 4x4 Day
2nd Mother’s Day